Today’s post is by David Guyor, an Associate at InterLearn. His area of focus is Recruiting and Enrollment.

Over the past 25 years, I have worked in new client development, university corporate development, and college admissions. In each role I have seen a simple strategy prove itself again and again. This strategy comes from a sales approach called Strategic Selling and it’s expressed in a phase:

“The right activities lead to the right results.”